欧洲委员会在未来的四年里将投入大约95，000，000美元用于制止儿童和青少年吸烟，这对于原来只投入25，000，000美元的禁烟运动确实是一个巨大的增长。

　　尽管包括英美烟草公司在内的烟草公司都表示他们要为减少欧洲青少年吸烟努力，但这个数字同数百亿的烟草工业比较就不值一提。

　　欧委会的这次行动与上周日生效的烟草公约有密切的联系，该公约要求政府部门严控烟草业的发展。该委员会已经设计好了本次活动的宣传图案和标语，它们将在周二的禁烟活动上公布，同时也将出现在欧盟的电视和电影广告中。

　　本次活动将尽最大的努力禁烟，欧委会正推动各国把禁烟警告贴上烟盒，而且要让那些熏黑了的肺的警告图片占据烟盒的显要位置，并从今年7月开始烟草公司将不能在体育运动中做广告，比如F1方程式赛车。(译/鹿洁)

　　The European Commission is launching a new anti-smoking campaign. It comes as the world's first ever treaty aimed at dissuading children from smoking and helping adults kick the habit enters into force last week.

　　The European Commission will spend about ninety five million dollars over the next four years trying to prevent children and young adults from smoking. That's a big increase on the twenty five million dollars it spent on its last anti-smoking campaign.

　　But it's an amount that's dwarfed by the multi-billion dollar financial clout of the tobacco industry even though companies like British-American tobacco say they support efforts to reduce the incidents of youth smoking across Europe.

　　The Commission's latest campaign ties in with a global anti-smoking treaty which came into force on last Sunday and which requires that governments take tough measures against the promotion of tobacco. The Commission's already spent money on a logo and slogan both of which will be unveiled at the launch of the anti-smoking campaign on Tuesday and which will be followed up by a series of EU wide TV and cinema adverts.

　　The campaign comes on top of existing efforts to curb tobacco use. The Commission is encouraging countries to put picture warnings on cigarette packets which would feature photos of blackened lungs and from July this year tobacco firms will be banned from advertising at sporting events such as formula one car racing.

　　Words and expressions：

　　to prevent：to stop before they start

　　dwarfed：made to look small

　　clout：big influence

　　ties in with：has a close connection to

　　tough measures：strong uncompromising actions

　　unveiled：launched，shown publicly for the first time

　　to curb：to reduce banned from not allowed to

posted on 2005-11-10 16:40 天使精灵 阅读(459) 评论(0)  编辑  收藏 所属分类: 中英文翻译 网摘收藏